The demand for cross-cultural training is on the rise as more and more companies appreciate the impact of cultural diversity. Language Matters will help your business foster cross-cultural awareness by building respect for our differences, and develop new ways of collaboration that are designed to reconcile cultural variations.

Our seminars address general issues, intercultural communication, global integration and how to gain the skills set to interact appropriately with clients and colleagues with a cultural knowledge and understanding of specific “do’s and don’ts” in relation to customs and practices, social structures & values as well as business etiquette. General issues regarding cross-cultural awareness will be discussed interactively and participants can reflect and question current attitudes and engage in interactive discussion and role-plays. Cross- cultural experts from Australia and Europe will speak about developing and maintaining client and colleague relations in the context of a cross-cultural partnership. Lively discussion is encouraged, with a particular emphasis on management/subordinate relations, managing conflict, business etiquette, negotiations and communication.

Types of services we offer

  • Service to support incoming corporate personnel in the cultural transition to work and live in Australia
  • Pre-departure cultural training programs for expatriates and their families in preparation for re-location
  • Integration programs for returning expatriates and their spouses as well as orientation sessions for corporate & private institutions

Language Matters specialises in cultural orientation programmes for Australian-based corporations. Intercultural training seminars aim to identify important characteristics of the Australian culture. Language Matters approaches cultural problems in terms of:

  • Awareness of different cultural values and how they affect behaviour;
  • Self awareness and self evaluation of personal cultural attitudes and sensitivities;
  • Understanding of the local cultural values;
  • Comprehension of how to communicate cross-culturally, with a particular focus on telephone and email communications;
  • Insight into the local business culture;
  • Business English Language Programmes designed specificially for English as a second language visitors


Quintessential benefits of Cross Cultural Training:

Cross-cultural differences can and do impede upon communication and interpersonal relationships. In the business world this occurs daily, where people from different cultures interact and are expected to perform and make decisions. Cross-cultural training aims to develop awareness between people where a common cultural framework does not exist in order to promote clear lines of communication and better relationships.

Cross-cultural training has many benefits to be gained by both participants and businesses.
For participants in cross-cultural training, the 10 main benefits are:

People Learn About Themselves: Through cross-cultural training, people are exposed to facts and information about their own cultures, preconceptions, mentalities and worldviews that they may otherwise not have contemplated. Cross-cultural training helps people learn more about themselves through learning about others.

Encourages Confidence: Cross-cultural training promotes self-confidence in individuals and teams through empowering them with a sense of control over previously difficult challenges in the workplace.

Breaks down Barriers: All of us have certain barriers such as preconceptions, prejudices and stereotypes that obstruct our understanding of other people. Cross-cultural training demystifies other cultures through presenting them under an objective light. Through learning about other cultures, barriers are slowly chipped away thus allowing for more open relationships and dialogue.

Builds Trust: When people’s barriers are lowered, mutual understanding ensues, which results in greater trust. Once trust is established altruistic tendencies naturally manifest allowing for greater co-operation and a more productive workplace.

Motivates: One of the outcomes of cross cultural training is that people begin to see their roles within the workplace more clearly. Through self-analysis people begin to recognise areas in which they need to improve and become motivated to develop and progress.

Opens Horizons: Cross cultural training addresses problems in the workplace at a very different angle to traditional methods. Its innovative, alternative, and motivating way of analysing and resolving problems helps people to adopt a similarly creative strategy when approaching challenges in their work or personal lives.

Develops Interpersonal Skills: Through cross cultural training participants develop great ‘people skills’ that can be applied in all walks of life. By learning about the influence of culture, i.e. the hidden factors behind people’s behaviours, those who undertake cross cultural training begin to deal with people with a sensitivity and understanding that may have previously been lacking.

Develops Listening Skills: Listening is an integral element of effective and productive communication. Cross cultural training helps people to understand how to listen, what to listen for and how to interpret what they hear within a much broader framework of understanding. By becoming good listeners, people naturally become good communicators.

People Use Common Ground: In the workplace people have a tendency to focus on differences. When cross cultural communication problems arise the natural inclination is to withdraw to opposing sides and to highlight the negative aspects of the other. Cross cultural training assists in developing a sense of mutual understanding between people by highlighting common ground. Once spaces of mutual understanding are established, people begin to use them to overcome culturally challenging situations.

Career Development: Cross cultural training enhances people’s skills and, therefore, future employment opportunities. Having cross cultural awareness gives people a competitive edge over others, especially when applying for positions in international companies with a large multi-cultural staff base.

(Source: Kwintessential)